Argumentum ad populum

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Argumentum ad populum ("argument from popular appeal", "appeal to the majority") is a logical fallacy whereby a proposition is claimed to be true because it is believed by large numbers of people.



Argumentum ad populum comes in two varieties:

  1. The first is to argue from sheer numbers: "Everyone knows X, so X must be true".
    This argument is appealing because in many cases, what "everyone knows" is true: the Sun rises in the east, not the south; grass is green; and George Washington was the first President of the United States.
    This is effective because it pressures people to be "normal". People have a desire to be like their peers. Thus tactics involving alienation are often used to bully people into submission, this is often a sign of a bad argument.
  2. The second variety is "snob appeal": A proposition is claimed to be true because it is believed by an elite or distinguished group of people.
    This argument often appears in advertising, (e.g., "Z Cola: The official soft drink of the Big-Time Sports Event").

See also

v · d Arguments for the existence of god
Anthropic arguments   Anthropic principle · Natural-law argument
Arguments for belief   Pascal's Wager · Argument from faith · Just hit your knees
Christological arguments   Argument from scriptural miracles · Would someone die for a lie? · Liar, Lunatic or Lord
Cosmological arguments   Argument from aesthetic experience · Argument from contingency · Cosmological argument · Fine-tuning argument · Kalam · Leibniz cosmological argument · Principle of sufficient reason · Unmoved mover · Why is there something rather than nothing?
Majority arguments   Argumentum ad populum · Argument from admired religious scientists
Moral arguments   Argument from justice · Divine command theory
Ontological argument   Argument from degree · Argument from goodness · Argument from desire · Argument from the origin of the idea of God
Dogmatic arguments   Argument from divine sense · Sensus divinitatis · Argument from uniqueness
Teleological arguments   Argument from design · Banana argument · 747 Junkyard argument · Laminin argument · Argument from natural disasters
Testimonial arguments   Personal revelation · Argument from observed miracles · Argument from personal experience · Consciousness argument for the existence of God · Emotional pleas
Transcendental arguments   God created numbers
Scriptural arguments   Scriptural inerrancy · Scriptural scientific foreknowledge · Scriptural codes
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